HomesIn: Connecting Real Estate with Real Community

Buying a home isn’t just about the house itself; it’s also about the community. Finding a community that fits is a vital part of living well. HomesIn wants to connect all potential homebuyers with the best their new community has to offer. Instead of being overloaded with options, and pressured by choices from all sides, HomesIn provides a single real estate agent for each town to their clients, hoping to bring together potential buyers and sellers in the very best way possible. What is HomesIn? HomesIn is a community of websites designed to bring community marketing together with real estate. As an online, community marketing system, HomesIn helps to connect buyers and sellers with a real estate agent that know the ins and outs of their community. With one exclusive agent or team per town, HomesIn strives to make the experience of home buying and selling community oriented. By connecting HomesIn with community websites, customers can easily find new listings alongsid…
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Curb Appeal Counts

According to HGTV, 88% of potential home buyers begin their search online, which means that their decision to pursue your property relies entirely on the snapshot of your home’s exterior. For a potential buyer, their first impression is formed the second they pull up to your home. Curb appeal counts more than you might imagine, and with just a few tips, it is possible to liven up your landscape to quicken the selling process. Days of driving around the neighborhood eyeing “For Sale” signs have been replaced with virtual home-buying, allowing the picture of your house to be shared all over the web. The first impression can no longer be made in person; rather it must be established before an interest is even formed. The snapshot of your home’s exterior says a lot about the detail and character on the inside, so when capturing the scene, make sure you are showing the best version of your house. Try to think back and remember when you were the buyer- take note of what made yo…
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Real Estate Marketing to Millennials

Marketing to millennials has become the hot topic as millennials have an annual buying power estimated over $200 billion. A millennial is a person born between the early 1980s to the early 2000s. In 2015, Millennials surpassed Baby Boomers as the largest generational group. There are approximately 75.3 millennials worldwide. With the age bracket of millennials falling between 18-34 years old, they are diving into the real estate market looking to lease or purchase property. According to the National Association of Realtors Home Buyer and Seller Generational Trends Report of 2015, millennials comprised 32% of home buyers nationally, compared to 27% of Generation X, and 31% of Baby Boomers. 90% of millennials used an agent to buy or sell their home, but only 63% would reuse the same agent again, surveying the lowest of any generation in regards to agent loyalty. 94% of millennials used an online website to search for their home.  To attract the attention of the millennial mar…
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The Basics of Building Your Personal Brand in Real Estate

In the digital age of social media, cultivating a strong personal brand has become essential for the success of your business. Developing your personal brand generates awareness for your services, and helps promote your business within your community. By following the easy steps listed below, you can craft your personal brand to give yourself a competitive edge in the real estate industry. 1. Define Your Narrative One of the most common mistakes made when building a personal brand is to fabricate rather than develop. The strongest personal brand stems from authenticity. You already have your personal brand: choose your best qualities and hone in on them. This is the time to create your narrative. Find a way to tell your story in a compelling and relevant way. Whether it was from humble beginnings that you’ve found success, or through hard work and perseverance that you’ve built a career in real estate, weave it into an honest anecdote to build a personal connection with …
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Restaurant Review: Patricia’s of Holmdel

Don't Pass on Patricia's of Holmdel, a Family Favorite for Everyone Every town in New Jersey has at least one Italian establishment. Some probably even have several. But none have the charm of Patricia's of Holmdel. Having finally made it to the restaurant, I could not have been more delighted. Being greeted by the lovely lady at the hostess desk, her smile alone was a beautiful invitation into the night. There were several other hostesses with an equally radiant energy working to accommodate the many patrons that filled the entrance. Beyond them there was a vibrant room set with tables of families and friends, all sharing an evening of good food and wine. Although the latter really depends on you since the restaurant has a BYOB policy. We had made our reservation in advance so we were taken to our table right away. Since we brought along a dog, we were seated out front and away from everyone else. This provided for a peaceful environment, rather than the crowded ind…
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Property Review: Colts Neck Dream Home

22 Country Club Lane, Colts Neck

As you drive onto Country Club Lane, you drive away from the mundane. On one side of the road you have the Colts Neck Golf Club which provides for the most beautiful backdrop. The rolling hills extend to the horizon and make the homes look like they are set atop a green sea. The property at 22 Country Club Lane is one that stands out in particular as it is located on this very side of the road with the landscape adding to its aesthetic appeal. In addition is has it's own 2.4 acres of manicured grounds which affords unrivaled privacy from the club. On the property is a sizable pool with fountains and enough surrounding area for a dozen lounge chairs. This is all surrounded with green fields with room for imagination to build on the space as you please.

When you enter the home itself, you can see that it is a true collaboration of master craftsmanship and attention to architectu…

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